Lake Wānaka Tourism

Destination storytelling. Celebrating a unique sense of people and place.

Crafting content across Lake Wānaka Tourism’s digital channels to weave together a narrative that celebrates Wānaka’s uniqueness, heroes the locals, demonstrates the region’s rich cultural history, and marks its place on the journey towards a regenerative future.

We work closely with the team across their stories, social media content and campaign creative.

Brand+Butter also hosts strategic workshops with the internal team, offering creative wayfinding to tackle specific opportunities or challenges for both the Wānaka brand and the Love Wānaka community platform.

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Photography Credits:

Biddi Rowley

Jordan Siobhain

Deanna Gerlach

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